---
title: "Automotive News: Dealerships “Prime Targets” for Cyber Attacks"
description: Helion’s Erik Nachbahr explains that dealerships are “low-hanging fruit” for cyber criminals. Cybercrime targeting auto retailers is on the rise, according
image: https://marketing.heliontechnologies.com/hubfs/Automotive-News-White-1.png
---

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Press Release

# Automotive News: Dealerships “Prime Targets” for Cyber Attacks

![Erik Nachbahr](https://7528315.fs1.hubspotusercontent-na1.net/hub/7528315/hubfs/raw_assets/public/mV0_d-cms-elevate-theme_hubspot/elevate/images/avatar-placeholder.jpg?width=48&height=48&name=avatar-placeholder.jpg)

 Erik Nachbahr

July 31, 2026

## Helion’s Erik Nachbahr explains that dealerships are “low-hanging fruit” for cyber criminals.

Cybercrime targeting auto retailers is on the rise, according to a December 9th [article](https://www.autonews.com/finance-insurance/retailers-prime-targets-data-theft) by Melissa Burden for *Automotive News.*

Cyber criminals target dealerships because they’re guaranteed to hold a cache of private consumer information, like the social security numbers and banking information that are collected for finance applications.

Experts warn that the finance and insurance office is a particularly vulnerable space for dealerships, with employee email accounts acting as a common entry point for cyber criminals.

*Automotive News* reached out to Helion President & Founder Erik Nachbahr, who weighed in on the surge of cyber attacks dealerships have experienced in 2019. 

Dispelling a common myth that data breaches occur only as a result of hacking, Nachbahr explained, “It requires no hacking, really. You just stand up a fake website. So then dealership employees will go in, they will enter the credentials. Then the cyber criminals will actually log in to their email boxes and set up a bunch of rules to forward all of their email.”

This, Nachbahr says, gives cyber criminals easy access to consumer credit card and bank account numbers.

[Read the full article on Automotive News](https://www.autonews.com/finance-insurance/retailers-prime-targets-data-theft).

 

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